Bajaj Auto Chetak Surpasses 10 Lakh Cumulative Retail Sales Milestone in India
Pune-headquartered automotive giant Bajaj Auto has achieved a major commercial milestone in India's electric mobility transition, with cumulative retail sales of its Chetak electric scooter crossing the one-million (10 lakh) mark.
According to cumulative retail registration figures tracked on the central government's Vahan portal as of November 6, 2026, Bajaj Auto has delivered 10,01,135 Chetak units across the country. With this feat, Bajaj Auto has become only the third electric two-wheeler (e2W) manufacturer in India to enter the 10-lakh cumulative sales club, trailing Ola Electric and TVS Motor Company.
A Dramatic Multi-Year Ramp-Up
When Bajaj Auto resurrected its legacy Chetak nameplate as an all-electric scooter in January 2020, market penetration started at a modest pace amid a nascent charging ecosystem and a limited dealership footprint. However, aggressive investments in dealer networks, portfolio diversification, and localized component sourcing have driven sharp exponential growth over the past four years.
Annual Retail Progression:
- 2020: 1,243 units
- 2023: 75,112 units
- 2024: 2,01,167 units, surging 168% year-on-year
- 2025: 2,79,691 units, up 39% year-on-year
- 2026 (Year-to-Date through November 6): 4,12,409 units, jumping 73% year-on-year
In October 2026, Bajaj Auto achieved its highest-ever monthly Chetak retail figure, logging 49,170 registrations during the festive season.
Expanding Market Share and Competitive Dynamics
The Chetak's volume surge has significantly altered market share dynamics in the Indian e2W segment. Back in 2022, the Chetak accounted for just 4% of total domestic electric two-wheeler sales. That share climbed to 17% in 2024 and 21% in 2025.
In 2026 year-to-date, Bajaj Auto holds approximately a 22% share of the 1.83 million e2Ws retailed nationwide. This firmly places Bajaj Auto in the second position in India's electric two-wheeler market, closely following market leader TVS Motor Company (which holds about 26% share) and outpacing rivals including Ather Energy, Hero MotoCorp's Vida, and Ola Electric.
Strategic Implications for Investors
The milestone represents a key validation of the strategy adopted by established two-wheeler incumbents:
- Channel Leverage: Utilizing extensive nationwide retail networks and service footprints has allowed Bajaj Auto to overcome early-stage customer friction points related to after-sales support and reliability.
- Scale Efficiencies: Crossing 4 lakh annual units enables Bajaj Auto to optimize procurement costs, battery supply contracts, and manufacturing overheads, supporting margin improvement in the EV vertical.
- Structural Transition: With overall Indian e2W retail sales hitting an all-time monthly high of 2.24 lakh units in October 2026 and pacing toward an annual record of over 2 million units, the steady rise of traditional OEMs highlights sustained revenue substitution from internal combustion engine (ICE) models to cleaner mobility.
As domestic competition intensifies and subsidy regimes evolve, Bajaj Auto's milestone demonstrates that brand equity, engineering reliability, and dealer reach remain critical moats in India's electric mobility transition.
