Mother Dairy Hikes Milk Prices by Rs 2-4 per Litre in Delhi-NCR on Rising Input Costs
Mother Dairy, the largest liquid milk supplier in the Delhi-National Capital Region (NCR), has raised retail milk prices by Rs 2 to Rs 4 per litre with effect from Thursday, November 12. The revision has been driven by higher farmgate procurement costs, which have substantially increased operating expenses for the dairy giant.
This marks Mother Dairy's second price revision in six months, following a previous hike on May 14. Before that, the dairy brand had adjusted prices in April 2025. Sources familiar with the development noted that the company decided to pass on a fraction of the rising input costs to end consumers, while continuing to return roughly 75% to 80% of its sales realisations directly to dairy farmers.
Revised Retail Milk Prices in Delhi-NCR
The price revision spans across all major pouch and bulk-vended variants:
- Full Cream Milk (Pouched): Increased by Rs 4 per litre, moving from Rs 72 to Rs 76 per litre.
- Cow Milk: Increased by Rs 3 per litre, rising from Rs 62 to Rs 65 per litre.
- Toned Milk (Pouched): Increased by Rs 2 per litre, priced at Rs 62 per litre compared to Rs 60 previously.
- Toned Milk (Bulk Vended / Token): Increased by Rs 2 per litre, now retailing at Rs 60 per litre against Rs 58 earlier.
- Double Toned Milk: Increased by Rs 2 per litre, revised upward from Rs 54 to Rs 56 per litre.
Scale and Operational Footprint
Mother Dairy, commissioned in 1974 as a wholly-owned subsidiary of the National Dairy Development Board (NDDB), holds an extensive distribution footprint. The cooperative supplier sells approximately 35 lakh litres of milk per day in the Delhi-NCR market alone through its exclusive booths, general retail trade, and quick-commerce platforms. Across all operating regions, its daily milk sales volume exceeds 50 lakh litres.
The enterprise recorded a 17% growth in overall turnover during the preceding fiscal year, reaching Rs 20,300 crore, supported by firm demand for its liquid milk, value-added dairy offerings, and Dhara edible oils. In addition to its core dairy line, Mother Dairy operates in fresh and processed horticulture under the Safal brand.
Broader Impact on Inflation and FMCG Sector
For households and macroeconomic monitors, the timing of the hike is critical:
- Food Inflation Pressures: Milk carries a significant weight within the Consumer Price Index (CPI) food basket. The price revision adds incremental pressure to household budgets at a time when retail inflation and food price indices have faced volatility.
- Industry-Wide Pricing Action: When leading dairy cooperatives such as Mother Dairy or Gujarat Cooperative Milk Marketing Federation (Amul) revise procurement and retail tariffs, listed dairy peers—such as Hatsun Agro Product, Dodla Dairy, and Parag Milk Foods—frequently experience similar procurement cost dynamics, often prompting sector-wide price realignments to protect operating margins.